For one month (first May, then March), local restaurants offered special deals on meatless menu items to help raise awareness of the environmental benefits of eating less meat. Although initially skeptical, community members eventually understood: This wasn’t about giving up beloved bacon forever! Just one day a month (or week).
DID YOU KNOW?
- Commercial meat production takes a huge toll on the environment.
- Eating less beef is one of the most effective things we can do to make a difference in fighting climate change.
- Most people don’t know that compared to other environmentally-friendly things we are familiar with, eating less beef ranks third out of these 8. (As of 2012)
| WHAT ACTUALLY MAKES THE MOST DIFFERENCE | WHAT MOST PEOPLE THINK MAKES A DIFFERENCE | |
| 1 | Drive more fuel-efficient car | Recycle |
| 2 | Improve home insulation | Use energy-efficient appliances |
| 3 | Eat less beef | Drive less |
| 4 | Drive less | Drive more fuel-efficient car |
| 5 | Recycle | Adjust thermostats |
| 6 | Use energy-efficient appliances | Improve home insulation |
| 7 | Adjust thermostats | Fly less |
| 8 | Fly less | Eat less meat |